Chris Buttenham

‍Chris Buttenham is co-founder of Reins, a pioneering technology firm founded in 2023 dedicated to empowering small businesses through modern equity solutions. Buttenham is an entrepreneur who has founded and managed a variety of tech companies and product launches. At Reins, he helps small business owners customize and implement employee retention plans to help them hang onto their companies’ key personnel.

Chris saw his dad struggle to incentivize long-term retention for key staff in his commercial service business. He owned and operated the business for over 35 years and wanted to start thinking about the next chapter of his life. Chris wondered if other businesses faced the same challenge. That's when Reins was born.